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Hengfa Enters Strategic Partnership with Top Italian Design Team
Hengfa has partnered with a renowned Italian design firm to enhance its product aesthetics and achieve greater international appeal through collaborative innovation.
May 27,2025
Hengfa Home Decor officially announced its strategic partnership with Studio Forma, a renowned Italian design firm based in Milan. The collaboration aims to elevate the aesthetic and international competitiveness of Hengfa’s product lines through joint efforts in design innovation, material selection, and color system planning.
This partnership signifies Hengfa’s continued effort to combine China’s traditional rattan and bamboo artistry with global contemporary design. The Italian team will work closely with Hengfa’s in-house designers to ensure a harmonious fusion of heritage and modern taste. The first collaborative collection will be unveiled during international trade fairs in late 2025.
“This is a new chapter for Hengfa,” said Mr. Chen, General Manager. “Italy leads global home décor trends. By working with Studio Forma, we’re creating a new language for Chinese craftsmanship on the global stage.”
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